Samsung’s Galaxy Note 7 fiasco caused a major turndown for the company last year. But with the debut of the latest flagship Galaxy S8 and S8+, the company could retain the confidence among its consumers.
Samsung recently claimed that the new Galaxy S8 series has broken the company’s pre-order records. The pre-orders for the flagship smartphones jumped up to thirty percent compared to last year Galaxy S7 series. Following such positive response, Samsung on Thursday (via PCWorld) said that it is planning to launch its next flagship smartphone, probably the widely rumoured Galaxy Note 8 in the second half this year. The popular KGI analyst Ming-Chi Kuo has already shared a few details about the upcoming smartphone. Kuo said that the Samsung Galaxy Note 8 will feature a dual rear camera module with 12-megapixel wide-angle CIS supporting dual photodiode (2PD) and 13-megapixel telephoto CIS, dual 6P lens with dual optical image stabilisation (OIS). The analyst also claimed that “Note 8’s dual-camera will be much better than that of iPhone 7 Plus, and likely match that of OLED iPhone.” Besides, it will have 3X optical zoom as well.
The report doesn’t come as a surprise given that in January earlier this year, Samsung had already confirmed that it is going to bring back a “better, safer and very innovative” Galaxy Note 8 device. With the launch of a new flagship and the global rollout of the new Galaxy S8 series, the revenue growth for Samsung will likely increase this year.
Interestingly, the pre-order for the new flagship Galaxy S8 and Galaxy S8+ smartphones have reached 80,000 units within a week of the launch in India. Senior Vice-President, Mobile Business of Samsung India, Asim Warsi told IANS: “We are overwhelmed with the response we have received for our flagships Samsung Galaxy S8 and Galaxy S8+. A special ‘thank you’ to the customers for such a magnificent response. We are confident that Galaxy S8 and Galaxy S8+ will further propel our growth and we will be able to sustain and strengthen our position in India”.
As Apple prepares for the launch of the much hyped tenth anniversary iPhone, Samsung will have to take measures to counter its rival and avoid the mistakes that caused a huge setback for the company.