Facebook is currently working on a new feature called Instant Videos, it is similar to the Instant Articles feature currently used by them. This new feature will help users save on mobile data. The company is said to be working on pushing this new feature to Android, Facebook also told TechCrunch that they are testing the feature with a small percentage of users of its Android app. It is being said by many tech publications that the Instant Videos feature will help the social media giant to get an edge over its rivals like YouTube, Twitter, Snapchat, and others.
Facebook Instant Videos feature will download various videos that the company thinks that you will be wanting to see while your device is connected to Wi-Fi. This will help the app to immediately start playing the video as soon as you press it. This feature was first spotted and reported by The Next Web’s journalist Matt Navarra.
This seems like the company’s next big step in the video streaming industry. A report from The Wall Street Journal have said that the company is going to spend $1 billion to become a major hub for original shows that will go on its platform, it is also said that the amount can change based on the how successful are the video programmes. The report also states that the company will be spending this amount through 2018. However, this amount is considerably low as compared to its competitors. Amazon has spent over $4.5 billion for original content, and Netflix has spent over $6 billion on content.